Activation - Tigerlily, Collection Launch

Instant prints with cute white borders have been around for decades and have a candid feel given the point-and-shoot style cameras. Candid style photos give an appearance of effortlessness, revealing a secret experience from a human point of view no matter how shots it took to achieve. Lifestyle content creators strive for that look and our instant prints give it perfectly.

It wasn't surprising then that resortwear and apparel company, Tigerlily, got in touch to use our roaming instant prints for their collection launch with local influencers. The event was easy to understand, both for its intent and implementation. So we attended a beautiful home with purposeful style that left us thinking we were in a bohemian haven. The brand was evident in the pieces of the collection matching terracotta tones and soft features to an elegant flow.

Suppliers for the day featured:

Clothing - Tigerlily (@tigerlily)

Alcohol - Cointreau (@cointreau)

Grazing Table - Eleven Events (@elevenevents.co)

Hair and Makeup Artist - La Biosthetique AUS/NZ (@labiosthetiqueaus)

Transport - 13 CABS (@13cabs)

Photo Prints - Undisposable (@undisposableaus)

We roamed around with our digital cameras to capture moments of experience between the clients and their gifted items. Simple photos were instantly printed with a copy for display and a second copy for the social media clients. A digital copy would not make sense so we stuck with prints on the day with subtle branding to keep minimalist vibe.